Why Purpose Matters!

How often do you think about purpose, I mean really think about your purpose? There has been some amazing research on purpose recently that shows statistical links between people who know and live their purpose and longevity (7.6 years longer in those who have a clear purpose), the rate of deterioration of Alzheimer patients that have and act on a purpose improve significantly more than those that don’t, the levels of happiness of those that know and live their purpose and those that don’t..

Purpose has been showing up in the workplace. Today there was a great article in HBR, How an Accounting Firm Convinced its Employees They Could Change the World, which explores the value of focusing on purpose.

How much are you thinking about purpose?

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